Ed Tech Lido start-up, one of the first companies to offer small-group e-learning in India’s growing K-12 industry, has raised $ 10 million under the leadership of ‘Unilazer Ventures by Ronnie Screwvala.
For a year and a half, ed-tech startups have sprung up like never before, thanks to the switch to distance learning caused by the pandemic. So, one has to wonder how can a new startup compete with Byju’s, WhiteHat Jr., Unacademy and other behemoths in the market?
Lido differentiates itself from the herd by offering a new, more personal approach to learning. Instead of the standard of self-directed learning or large group classes that proliferate in the electronic tech realm, Lido tries to mimic real-life classes by leading study in small study groups.
While the ed-tech sphere has grown enormously in recent months, some parents still have doubts about this new form of learning, mainly due to the lack of individual attention. Lido’s offering can allay these fears and therefore has a good chance of becoming a competitor to industry giants.
Most Lido classes have only 6 students and use a combination of AI, immersive curriculum, and gamification to ensure success for every child.
In addition, the company also started operations in the United States and Canada this week, with its flagship coding program using the “Pair Learning” methodology, with only two students per teacher to facilitate faster learning, more interactions. in-depth, real-time problem solving. “Lido’s coding program emphasizes empowering students to combine coding with their own individual passions, to create fun and memorable learning experiences,” according to a company statement.
Speaking of funding, Sahil Sheth, Founder and CEO, Lido Learning, said, “Lido is the first in the country to recognize the power of small group learning, while being made possible by technology, for faster learning and success. We will use this new roundtable to ensure that our courses are accessible to students from all corners of India and the world. We will redouble our efforts to connect students with the exceptionally well qualified and dedicated teaching talent of India. “
Ronnie Screwvala supports this view, saying, “Lido’s immersive learning strategy and positive learning outcomes reward has made it uniquely positioned to solidify the $ 15 billion neighborhood tuition market. . “
Now, Lido wants to continue its international expansion and enter the UK, Australia, New Zealand and South East Asian markets in early 2022, in addition to its existing operations in the Middle East. Orient, United States and Canada. This is where the new found capital will be used. Additionally, Lido Learning’s very first TV ad campaign will air during the IPL season, along with the launch of its free user app to give students lifetime access to free video content aligned with the program.